Lecture by Dr. Aiur Retegi

Dr. Aiur Retegi will give a lecture in Siegen!

Reformulating technology oriented problem solving projects through Experience Design. A basque approach.

Aiur Retegi is a researcher and assistant professor of industrial design in Deusto University in Bilbao (Spain).

He studied industrial design engineering in Mondragon University in Mondragon (Basque Country, Spain). Afterwards, he graduated from the MSc Integrated Product Design in TUDelft (Netherlands) before going back to Mondragon to work as lecturer and PhD student. There he developed a methodology called “Inclusive Experience Design” to integrate Design for All into the Experience Design field. As part of his research he worked together with Marc Hassenzahl in Folkwang University of the Arts in Essen (Germany). Nowadays he works as researcher and lecturer in the industrial design bachelor degree of Deusto University in Bilbao.His research currently focuses on Experience Design and its application in traditional industries which are still not fully aware of what design, in its broadest sense, can make to help them make more meaningful and compelling products and services.

Anne Karrenbrock